Merz Aesthetics

Rebranding their loyalty program, Xperience+

This international medical aesthetics company needed an impactful way to authentically connect with clients and medical providers. I partnered with Adventure Creative to analyze and overhaul their customer & provider loyalty program and turn it into a cornerstone of their humanity. We developed a distinct personality and tone of voice that spread the message of confidence (not cookie-cutter beauty) far and wide.